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Field Marketing Associate Manager in Meridian, Idaho - Careers at TDS Corporate

Company: TDS Telecom
Location: Meridian
Posted on: January 16, 2020

Job Description:

Overview


TDS Telecom is looking for a dynamic Field Marketing Associate Manager in Meridian, Idaho.

The Field Marketing Associate Manager is responsible for partnering with Consumer and Commercial Marketing to develop and deliver brand awareness and achieve sales/revenue targets within strategic markets. This role targets consumer initiatives through the engagement of local marketing events and community development efforts within assigned markets. As well as identifying potential community involvement initiatives that elevate and enhance the TDS brand while creating a positive selling environment that supports the generation of sales opportunities for both commercial and consumer products.

Other responsibilities include being responsible for developing in-market strategic partnerships with key community influencers, Multiple Dwelling Unit (MDU) property management/owners, and developers/realtors, as well as leveraging the partnerships to enable further product penetration of television/video products and internet/broadband services to customers in this important segment. Delivering integrated marketing programs to enhance TDS's products/services and participation. As well as identifying public relations opportunities and competitive threats in the communities TDS serves.

The Field Marketing Associate Manager also acts as an in-market resource for local marketing related activities, this includes working across departments to communicate all local marketing related activities and create awareness of any opportunities that may support revenue generating sales. This role also provides support in these key markets for the Commercial Marketing team through local marketing



Benefits:

As a part of your total compensation, TDS provides a comprehensive, competitive benefit package. The benefit plans address both the immediate and long term needs that you and your family may have. For an overview of what we have to offer for full-time employees including vacation, health benefits and retirement options please click here.


Responsibilities


Local Market Support:

  • Work directly with Consumer Marketing and local company personnel to provide direct conduit to community-related activities and provide feedback and perceptions related to products and services.
  • Provide local support for marketing strategies including customer demonstration events, open houses, customer appreciation, and other public events to generate sales.
  • Develop partnerships with MDU owners and/or property managers to gain referral agreements and marketing opportunities; develop business relationships with Home Owners Associations and real estate agents or developers for marketing agreements and/or specialized marketing programs.
  • Develop contacts/relationships with local Chambers of Commerce, town administrators and other community business groups and leaders.
  • Create opportunities with marketing events/partnerships to support our Commercial Sales team with a chance to engage customers or potential customers. Tactically integrate Commercial Marketing, creating an avenue to support action (referral generation, campaign support, local market activities).
  • Support Commercial Sales efforts with TDS marketing merchandising aides, promotional products, strategic integration into marketing programs and introductions to key partnerships that offer potential sales revenue.
  • Partner with Consumer, Commercial and Customer Experience marketing to understand all customers and how TDS targets each area with the right tools and tactics to drive overall business sales and growth.
    Product Support and Competitive Information:
    • Monitor and identify competitive threats and opportunities.
    • Collect competitive data and funnel to consumer and commercial product management/development support teams.
    • Provide competitor offering/pricing and supply comparisons to products and services.
    • Act as a conduit for the Consumer and Commercial Sales Teams to Product Management/Development with input on potential product and service modification and developments feedback.
    • Assist with Aid to Construction (ATC) communicating with potential customers on costs associated with having service built in area.

      Qualifications


      Required Qualifications:
      • Bachelor's degree (or higher) -OR- 4+ years professional work experience.
      • 4+ years marketing experience.
      • Must possess and maintain a valid driver's license.
        Other Qualifications:
        • Excellent presentation skills.
        • Experience with evaluating sponsorship proposals and negotiating marketing contracts.
        • Must be able to travel locally 40%-50% of the time in assigned local territory.
        • Background and/or working knowledge in customer service, marketing, management and/or sales.
        • Excellent oral and written communication skills.
        • Excellent interpersonal skills.

Keywords: TDS Telecom, Meridian , Field Marketing Associate Manager in Meridian, Idaho - Careers at TDS Corporate, Advertising , Meridian, Idaho

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